Learning programs can be powerful levers for mission impact and financial sustainability—when you treat them strategically and have the tools and partnerships to back up your strategy.
Join us for a session that focuses on learning strategy and distills key findings from two research initiatives: “Where Mission and Margin Meet,” Tagoras’s briefing based on interviews with 27 association CEOs, and The Strategic Outlook for Association Learning Businesses, based on a survey of 107 associations.
In this session, you will:
- Learn how to use the Mission-Margin Matrix to map your learning portfolio and identify what to protect, strengthen, and let go.
- See how your priorities compare against other associations on their strategic goals, biggest constraints, and areas of investment.
- Hear what 27 association CEOs said about what’s working with their learning programs and the forces putting pressure on old models.
- Get clear on why AI is an accelerant, not a strategy, and what that means given where most associations are with AI adoption.
- Leave with specific ideas you can take back to your team.
Jeff Cobb and Celisa Steele, co-founders of Tagoras, a research and consulting firm focused on associations and other learning businesses, and co-hosts of the Leading Learning Podcast, will lead the session. Attend live to ask questions in real time of them and one another.
Live attendees receive 1 CAE credit.